Just as some businesses explode from November to New Year’s as consumers purchase gifts and other holiday items, other businesses slow down, particularly in the B2B space as offices empty out. Holidays can have great effect on whether business is slow, so it’s important to measure business performance during these times vs. similar time periods … Read more
After the past 18 months of economic uncertainty, it seems an odd time for unemployment rates to fall to record lows. Nevertheless, we have witnessed a significant downward shift in the availability of candidates since mid-July, with the number of job seekers applying for roles appearing to decrease almost daily. There was an estimated 953,000 vacancies … Read more
If you have a website that isn’t generating enough leads, you’re probably feeling the frustration that comes with disappointing site performance. Your sales team doesn’t close enough deals, and you’re missing all of your website goals. You try everything you can think of to turn performance around, and nothing works. What now? A lot of … Read more
If you have an online business or storefront, increasing conversions is one of the main goals of your website. But what if you find yourself Googling, “my website doesn’t convert”? This is a legitimate question for business owners, and the answer can make or break your website. If you’re looking for an answer as to why your … Read more
It’s a question we get asked all the time ‘What’s wrong with Wix?’ Well…… nothing, if your a small start-up hair salon or builder looking to have an online brochure of your work. But the biggest issue for any growing business is…….. You don’t own your website, Wix does. (More about that Later) Sure, it’s … Read more
The tech field is rife with peculiar terms and buzzwords which, to the untrained ear, can be extremely baffling. Web development is no exception, and if you want to know exactly what your nerds are talking about, you need to be familiar with the industry lingo. From Java to JavaScript, frontend to backend and apps … Read more
With the technological advancement in the 21st-century, everybody wants to experience the best technology without spending too much of their time and exhausting their busy brains. The same goes for surfing the websites or mobile applications as well where the quick and efficient the website or the mobile application responds, the successful outcomes it obtains. … Read more
In our content review process this year I’m looking over all the previous assets to determine current value and alignment with our content strategy. So much has changed in digital marketing since the beginning of 2021. We added to our list of must haves in 2021 and we’re back to add even more that you should, … Read more
As a business owner, one of the most important tools to have in your arsenal is a high quality, high functioning website. A decent website can go a long way to helping improve and optimise the quality and depth of your website overall. The best website is a streamlined website. Websites of old were extensive … Read more
What is a user journey? A user journey is a step by step map, usually in the form of a flow chart, of how a customer will navigate your website to achieve their goals. These are used to analyse how customers currently use your website and identify how they could use it in the future. … Read more
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