It’s a question we get asked all the time ‘What’s wrong with Wix?’ Well…… nothing, if your a small start-up hair salon or builder looking to have an online brochure of your work. But the biggest issue for any growing business is…….. You don’t own your website, Wix does. (More about that Later) Sure, it’s … Read more
The tech field is rife with peculiar terms and buzzwords which, to the untrained ear, can be extremely baffling. Web development is no exception, and if you want to know exactly what your nerds are talking about, you need to be familiar with the industry lingo. From Java to JavaScript, frontend to backend and apps … Read more
In our content review process this year I’m looking over all the previous assets to determine current value and alignment with our content strategy. So much has changed in digital marketing since the beginning of 2021. We added to our list of must haves in 2021 and we’re back to add even more that you should, … Read more
As a business owner, one of the most important tools to have in your arsenal is a high quality, high functioning website. A decent website can go a long way to helping improve and optimise the quality and depth of your website overall. The best website is a streamlined website. Websites of old were extensive … Read more
Nowadays, online retail is a big piece of the pie that most companies want to excel at. A recent report from the Chamber of Commerce said that, in comparison with the same period last year, there is currently an increase in eCommerce sales of 74.3%. And report from Statista says that ecommerce sales will grow … Read more
Before we dive into the benefits of client portals, let´s take a look at where they live. An extranet is a private network which allows partners, vendors, clients, and other stakeholders to gain access to part of a company or institution. Extranet users do not have access to the rest of the organisation’s network other … Read more
Ask a marketer or business owner what they’d like most in the world, and they’ll probably tell you “more customers.” What often comes after customers on a business’ wish list? More traffic to their site. There are many ways you can increase traffic on your website, and in today’s post, we’re going to look at … Read more
Your web-design is a significant determinant on the user experience and the conversion rate. According to a study by Google, the first impression a visitor gets once they land on the site determines how long they are going to stay on the site. If the first impression is unpleasant, it takes less than a couple of … Read more
When setting out to create a successful website, you should always be mindful of user engagement. But what does that mean, exactly? When visitors land on your site, you want them to read your content, interact with your forms, and click-through on your calls-to-action. That’s essentially user engagement in action, but this term goes much … Read more
A solid online presence can help a company develop by the visibility and improving contact with potential and current customers, but what good are a fancy website and a lot of online activity if there isn’t a well-thought-out plan behind it? Without reliable and up-to-date research, how can you build a strategy? This is where … Read more
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